Sam Osborn, Vice President, Product
Sam Osborn is the Vice President, Product for New Frontier Data. Osborn specializes in improving the understanding and awareness of emerging markets. Formerly a practice leader at Frontier Strategy Group, Osborn was responsible for the production and delivery of FSG’s global macroeconomic research. Osborn's research focused on translating the big trends in the macro economy into tangible business impacts. Additionally, Osborn's analysis targeted best practices in market entry, performance management, and strategic planning in emerging markets. Osborn's experience in dealing with the nuances of operations in emerging markets makes him uniquely suited to help illuminate the challenges and solutions for the burgeoning cannabis industry.
Osborn also has experience at Merrill Lynch and Advisory Board Company in a variety of analyst and consulting roles. Prior to these experiences, Osborn played baseball and graduated from Colgate University with an Honors degree in Economics.