Filtered by tag "Adult Use Market"

2019 U.S. Cannabis Outlook

Continued dramatic growth is expected for the legal cannabis industry in 2019. As of January 1, now 33 states plus the District of Columbia (D.C.) have legalized cannabis for medicinal use, with 10 states and D.C. permitting adult use. Medical-use sales are slated to begin in four states (Arkansas, Louisiana, North Dakota, and Ohio). Per […]
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2018 Cannabis Highlights

2018 Cannabis Highlights by Numbers Nearly $2 billion With CBD sales in the U.S. are expected to reach $534 million in 2018, growing to nearly $2 billion by 2022. More Than 30 Countries The global cannabis market is expanding rapidly, with Canada having joined Uruguay as the first countries to legalize adult-use markets; more than […]
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Medical Cannabis Consumers

  More than 3,000 self-identifying cannabis consumers nationwide participated in New Frontier Data’s 2018 Cannabis Consumer Survey. Nearly 1/3 (32%) of participants described themselves as medical consumers, while more than 2/3 (68%) called themselves recreational consumers. Overall, 1/3 (33%) of cannabis consumers reported using it only recreationally, while 10% said they used it [...]
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Cannabis Displacing Alcohol and Pharmaceuticals

  New Frontier Data’s newly released 2018-2019 Cannabis Consumer Report: Archetypes, Preferences & Trends is based on survey responses from more than 3,000 U.S. adult consumers about why they use cannabis, where they get it, how they consume it, and their views about it in their lives and society. Participants were demographically aligned to the U.S. Census, […]
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Frequency of Cannabis Use Among Consumer Archetypes

  Among the demographic range of cannabis consumer archetypes, frequency of use varies widely. Just over a third (36%) of cannabis consumers use it at least once per day, while nearly three-fifths (58%) do at least once per week. Among the heaviest-consuming archetypes (i.e., Traditional Lifestylers, Modern Lifestylers, or Functional Dependents), between 65%-79% use cannabis […]
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9 Cannabis Consumer Archetypes

  New Frontier Data’s latest release examines nine distinct consumer types based on particular consumer habits, preferences and experiences. The categories are classified by respective rates of usage: heavy consumers, moderate consumers, and light consumers. Consumer types include: Traditional Lifestylers, Modern Lifestylers, and Functional Dependents; Medical Purists, Weekend Enthusiasts, [...]
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Oceania’s Estimated Total Addressable Market

  There are an estimated 2.8 million cannabis consumers in Oceania, representing a total addressable market of approximately $5 billion USD. While Australia, New Zealand, and Guam have legal medical markets, and the Northern Mariana Islands recently legalized both medical and adult use, the vast majority of the total addressable market remains illicit. Much of […]
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Comparing Market Sizes of Canadian Industries

  The total Canadian cannabis market (legal + illicit) is worth CAD 8.65 billion (USD 6.61 billion). By comparison, that is about 80% the collective worth of the Canadian film industry (CAD 10.80 billion, USD 8.26 billion). Ice hockey is Canada’s official national winter sport, valued by Scotia Bank at CAD 2.60 billion (USD 1.99 […]
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Comparing Cannabis Cultivation Energy Consumption

  Indoor cultivators use 18 times more energy to produce one gram of cannabis than outdoor cultivators use (kWh/gram) Lighting demand for indoor cannabis cultivation operations is 70 times more energy intensive than commercial office buildings While outdoor may produce more grams per kWh of energy, indoor cultivation produces more grams per square foot Indoor […]
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Major U.S. Companies Annually Use More Energy Than The Entire U.S. Cannabis Industry

  In 2017, the total amount of energy used for U.S. legal cannabis cultivation was 1.1 billion kilowatts (kWh).  In 2015, the total amount of energy used by U.S. Starbucks locations was 1.75 billion kWh. In 2016, the total amount of energy used by U.S. McDonald’s restaurants was 2.3 billion kWh. In 2017, the total […]
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