How Much Do Cannabis Archetypes Differ? By Dr. Molly McCann, Ed.D., Senior Director of Consumer Insights, New Frontier Data; and J.J. McCoy, Senior Managing Editor, New Frontier Data [...] October 25, 2022 / Cannabis Insights,Cannabit
Which Archetypes Define Your Customers? New Frontier Data’s latest report, Cannabis Consumers in America, Part Three: Identifying Key Archetypes, introduces manufacturers, brands, [...] October 19, 2022 / Cannabis Insights,New Frontier Data Updates
What Do Cannabis Consumers Really Want? By J.J. McCoy, Senior Managing Editor, New Frontier Data Made available today, New Frontier Data’s latest report, Cannabis Consumers in [...] October 18, 2022 / Cannabis Insights,Cannabit
A Constant in Cannabis Is That Consumers Seek Individualized Purposes By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data This marks the second among a series of [...] October 11, 2022 / Cannabis Insights,Cannabit
Back to Nature: Cannabis Consumers Gain Satisfaction in Outdoor Settings By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data In ways that extend well beyond either [...] October 4, 2022 / Cannabis Insights,Cannabit
STUDY: Cannabis Consumers Are Focused on Intentional Goals By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data Far beyond the tired old stereotypes about [...] September 27, 2022 / Cannabis Insights,Cannabit
Women Report Less Success Reaching Their Goals with Cannabis Products Report details rise of purposeful cannabis consumption and reveals brand opportunities: edibles, drinks and tinctures perform better than [...] September 20, 2022 / Cannabis Insights,New Frontier Data Updates
STUDY: Self-Reporting Cannabis Consumers Help Inform Markets By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data Legal cannabis in the United States [...] September 20, 2022 / Cannabis Insights,Cannabit
Dr. Amanda Reiman Named Chief Knowledge Officer at New Frontier Data Dr. Reiman takes reigns from industry luminary John Kagia following historic appointment WASHINGTON SEPTEMBER 13, 2022 New Frontier Data, the [...] September 13, 2022 / Cannabis Insights,New Frontier Data Updates
Seven Variables to Determine Success in Legal Cannabis Cultivation By John Kagia, Chief Knowledge Officer, New Frontier Data Legal cannabis production in the United States is poised to grow dramatically with the [...] September 13, 2022 / Cannabis Insights,Cannabit