Analyzing Young Fathers’ Unique Relationships with Cannabis
June 16, 2019New Frontier Data and PwC Canada Join Forces
June 18, 2019Analyzing Young Fathers’ Unique Relationships with Cannabis
June 16, 2019New Frontier Data and PwC Canada Join Forces
June 18, 2019- Among self-reporting male cannabis consumers, there are some distinct trends among those who are fathers, particularly to young children.
- Fathers of kids under 18 consume more frequently than either those with adult children or men without kids (with weekly use being 75%, 46%, and 62%, respectively).
- Fathers of kids under 18 consume cannabis in more forms (e.g., vaporizers, edibles, beverages, dabs, topicals, tinctures, or pills) than other males (who most commonly use joints, blunts or pipes).
- Fathers of kids under 18 spend more for cannabis each month (52% spending more than $100) than do fathers of adults (22%) or childless males (31%).
- Comparatively, fathers of adults are more likely (56%) to spend less than $50 per month for cannabis than are childless men (42%) or fathers of kids under 18 (21%).
- Fathers of kids under 18 are more likely (59%) to consume cannabis alone than are fathers of adults (52%) or childless men (53%); indeed, 31% reported only consuming it alone.



