Customer Loyalty

October 15, 2024

Which Cannabis Consumer Archetype are You?

We all know that cannabis consumers use for various reasons and come in all shapes, sizes, ages and genders. Gone are the days of assuming that […]
October 1, 2024

All Cannabis Use is Not Medical: Motivations for consumption and consumer behavior

Having a medical cannabis card is not the best indicator of motivation for consumption. There are many consumers who live in adult use markets, do not […]
September 17, 2024

How can cannabis retailers enhance loyalty?

As a market matures, any market, several things happen. Products become more reliable and known, increasing brand loyalty. Dispensaries start offering these known brands because they […]