Cannabis Insights

May 14, 2024

Enhancing Fitness with Cannabis: Understanding Consumer Behavior infographic

In a world where consumer preferences are as varied as workout routines, understanding your audience is key to marketing success. Recent research shows that 45% of […]
May 1, 2024

Charting New Territory: Perspectives on Cannabis Rescheduling

By Dr. Amanda Reiman (Ph.D., MSW), Chief Knowledge Officer, New Frontier Data This week, the DEA announced that they support the recommendation of the Dept. Of […]
April 30, 2024

Tapping into Opportunity: Strategies for Engaging Grey Market Consumers

Dispensary owners and cannabis brands, take note: A significant portion, around 24%, of cannabis consumers currently operate within the grey market, bypassing regulated channels. This sector […]
April 23, 2024

Budding Bonds: Understanding Loyalty in Cannabis Sourcing

In the thriving cannabis market, understanding consumer sourcing trends isn’t just about attracting new customers—it’s about cultivating lasting loyalty. Recent stats highlight a notable shift towards […]
April 2, 2024

Puff, Puff, Pass: The Ever-Evolving Landscape of Cannabis Consumer Loyalty

In the world of cannabis consumption, it seems consumers are as picky as a connoisseur with a magnifying glass. From THC potency to the perfect price, […]
March 19, 2024

Beyond the Bud: The Rise of Nonflower Cannabis a Growing Trend Among Women

Recent data suggests an intriguing shift in the preferences of cannabis consumers, particularly among women. In 2023, there was a noticeable uptick in the percentage of […]
March 5, 2024

Cannabis and Women’s Health: Empowering Wellness Infographic

Curious about how women are embracing cannabis for holistic health? In a recent survey, we explored the experiences of female cannabis consumers, seeking insights into their […]
February 20, 2024

Switching Loyalties

Dispensary customer loyalty hinges on a variety of factors, from familiarity to knowledgeable staff. However, 54% of consumers remain open to switching their dispensary, particularly when […]
February 6, 2024

Shedding light on the untapped cannabis consumer market infographic

Are you ready to seize the untapped potential and expand your consumer base beyond the typical dispensary visitor? Explore uncharted retail possibilities beyond the traditional focus […]