In a world where consumer preferences are as varied as workout routines, understanding your audience is key to marketing success. Recent research shows that 45% of […]
By Dr. Amanda Reiman (Ph.D., MSW), Chief Knowledge Officer, New Frontier Data This week, the DEA announced that they support the recommendation of the Dept. Of […]
Dispensary owners and cannabis brands, take note: A significant portion, around 24%, of cannabis consumers currently operate within the grey market, bypassing regulated channels. This sector […]
In the thriving cannabis market, understanding consumer sourcing trends isn’t just about attracting new customers—it’s about cultivating lasting loyalty. Recent stats highlight a notable shift towards […]
In the world of cannabis consumption, it seems consumers are as picky as a connoisseur with a magnifying glass. From THC potency to the perfect price, […]
Recent data suggests an intriguing shift in the preferences of cannabis consumers, particularly among women. In 2023, there was a noticeable uptick in the percentage of […]
Curious about how women are embracing cannabis for holistic health? In a recent survey, we explored the experiences of female cannabis consumers, seeking insights into their […]
Dispensary customer loyalty hinges on a variety of factors, from familiarity to knowledgeable staff. However, 54% of consumers remain open to switching their dispensary, particularly when […]
Are you ready to seize the untapped potential and expand your consumer base beyond the typical dispensary visitor? Explore uncharted retail possibilities beyond the traditional focus […]