Cannabis Insights

December 2, 2018

Cannabis Displacing Alcohol and Pharmaceuticals

New Frontier Data’s newly released 2018-2019 Cannabis Consumer Report: Archetypes, Preferences & Trends is based on survey responses from more than 3,000 U.S. adult consumers about […]
November 25, 2018

Frequency of Cannabis Use Among Consumer Archetypes

Among the demographic range of cannabis consumer archetypes, frequency of use varies widely. Just over a third (36%) of cannabis consumers use it at least once […]
November 19, 2018

9 Cannabis Consumer Archetypes

New Frontier Data’s latest release examines nine distinct consumer types based on particular consumer habits, preferences and experiences. The categories are classified by respective rates of […]
November 18, 2018

With ‘Archetypes’, Cannabis Industry Meets Customers in the Open Market

By J.J. McCoy, Senior Managing Editor, New Frontier Data A foundational tent of setting up any business is understanding you one’s customer is, where they are, […]
November 10, 2018

The Week That Was: Removal of Pete, Jeff Sessions Seen as Boons for Cannabis

By J.J. McCoy, Senior Managing Editor, New Frontier Data On consecutive days last week, Texas voters and President Trump effectively eliminated two of the legalized cannabis […]
November 7, 2018

Midterm Elections Result in Increased Momentum Toward Legalization

By J.J. McCoy, Senior Managing Editor, New Frontier Data As both Republicans and Democrats claimed limited victories after Tuesday’s midterm elections in which the House of […]
November 7, 2018

Cannabis Initiatives Pass in Three of Four States in Mid-term Election Cycle

November 7, 2018 Three new markets projected to exceed $2.1 billion in annual sales by 2025 Washington – New Frontier Data, the authority in data, analytics […]
November 3, 2018

Fresh Perspectives Arising from the Pacific Rim

By J.J. McCoy, Senior Managing Editor, New Frontier Data The Asia-Pacific region is home to 60% of the world’s population – some 4.3 billion people – […]
October 31, 2018

Investors Waking Up to Hemp as Cannabis Stocks Retrace

By Sean Murphy, Director of Hemp Analytics, New Frontier Data Investors are waking up to the hemp industry. Hemp is proving its opportunity for financial returns, […]