Cannabit

October 25, 2022

How Much Do Cannabis Archetypes Differ?

By Dr. Molly McCann, Ed.D., Senior Director of Consumer Insights, New Frontier Data; and J.J. McCoy, Senior Managing Editor, New Frontier Data New Frontier Data’s latest […]
October 18, 2022

What Do Cannabis Consumers Really Want?

By J.J. McCoy, Senior Managing Editor, New Frontier Data Made available today, New Frontier Data’s latest report, Cannabis Consumers in America, Part Three: Identifying Key Archetypes, […]
October 11, 2022

A Constant in Cannabis Is That Consumers Seek Individualized Purposes

By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data This marks the second among a series of discussions about various […]
October 4, 2022

Back to Nature: Cannabis Consumers Gain Satisfaction in Outdoor Settings

By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data In ways that extend well beyond either drinking beer or the […]
September 27, 2022

STUDY: Cannabis Consumers Are Focused on Intentional Goals

By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data Far beyond the tired old stereotypes about cannabis habits, today’s cannabis […]
September 20, 2022

STUDY: Self-Reporting Cannabis Consumers Help Inform Markets

By Amanda Reiman, Chief Knowledge Officer, and J.J. McCoy, Senior Managing Editor, New Frontier Data Legal cannabis in the United States represents a booming yet inchoate […]
September 13, 2022

Seven Variables to Determine Success in Legal Cannabis Cultivation

By John Kagia, Chief Knowledge Officer, New Frontier Data Legal cannabis production in the United States is poised to grow dramatically with the launch of newly […]
September 6, 2022

Value-Added Products Command More Brand Loyalty

By Noah Tomares, Senior Research Analyst, New Frontier Data The cannabis industry is nearing the end of a one-size-fits-all era where brands could be indiscriminate about […]
August 30, 2022

Clear-Eyed Objectives Determine Success for Legal Cannabis Policy

By Amanda Reiman, Ph.D., MSW, Vice President of Public Policy Research, New Frontier Data The use of intoxicating substances is a public-health issue. Policies that aim […]